Bicycle Association Events

COMING SOON

Webinar: Using Retail Finance and Market Data to Grow Sales and Profit
June 02 / 2023 / 12:30 PM

Stock turns is a significant metric for retailers, and this webinar will explore two important aspects of getting this right. How can sales data ensure that the right bikes are arriving at the back door, in the right categories and at the right price points? Moving them out of the front door is then key, and we will explore the role that affordable consumer financing can play in the middle of a cost of living crisis.

Sign up here

In-Person Event: Bicycle Association Technical Meeting 2023
June 07 / 2023 / 10:30 – 1530 – BIRMINGHAM

All members are most welcome to attend, but this meeting is aimed primarily at BA member company staff engaged in roles around quality and compliance; however, we’d like to extend a special welcome to any more junior staff in (or contemplating) these sorts of functions, too.

Main topics will include:

Battery safety and standards, including concerns around recent EU developments
Standards development, including latest updates to EN15194 and to the ISO 4210 series

We will (to keep it manageable) not be covering international trade and anti-dumping matters at this meeting – as we’ll address those separately on subsequent occasions.

Spaces are limited, so please do register early to secure a space.

Register Here

In-Person Event: Bicycle Association Members’ Summer Meeting 2023
June 29 / 2023 / 10:30 – 1530 – CAMBRIDGE

Please join us at Robinson College in Cambridge for our Summer Members’ meeting. This is a valuable chance for you to connect with others in the industry, get the latest industry insight and help the BA shape its future work on your behalf, in the run up to the next general election.

This meeting will be an important milestone, and represents a significant step up in our challenge to both the UK Government and our industry to do more to grow the market and your business.

The BA will be revealing new and bold advocacy initiatives to do this, as we launch our Cycling Industry Growth Plan.

Be the first to hear what we are proposing, and use your voice to feedback and help to ensure that our plans are realistic and achievable.

The meeting will also include updates on key programmes, and allow time to meet and talk with other industry colleagues about current and future UK cycle market performance.

Register Here

MOST RECENT

Webinar – Lithium battery fires and the e-bike market: risks and response
April 28 / 2023 / 12:30 PM

With e-bikes, including e-cargo, a critical sector for the UK cycle industry we’ll examine the market risks arising from the growing issue of lithium battery fires, as tragic and fatal incidents regularly make the headlines. We’ll look at the concerning consequences for consumer perception and for e-bike access to premises, and consider the serious potential implications for the industry if regulatory authorities make a knee-jerk response. We’ll look at what the Bicycle Association is doing to ensure that doesn’t happen in the UK, and also explore how retailers can best respond – both to enhance their own battery safety practices and to reassure customers and local businesses of the safety of the products we sell.

With battery expert guests, and BA team presenters, the webinar will outline quick wins for businesses of all sizes and will include a Q&A session.

Webinar – Quick wins to improve diversity, equity and inclusion in your business March 31 / 2023 / 12:30 PM


The business case for diversity, equity and inclusion in the UK is ‘stronger than ever’, according to new research by McKinsey. Diverse businesses are more profitable; they recruit the best talent; make better decisions; have more motivated employees; and have a superior understanding of customers’ needs. Meanwhile, an Accenture study found that 41% of shoppers removed at least 10% of their business from a retailer for their lack of focus on diversity, equity and inclusion.

Join the BA’s lunchtime webinar on Fri 31st Mar to find out more about the BA’s new Diversity in Cycling project and gain practical tips on:

Recruiting and retaining diverse talent
Building an inclusive workplace culture
Growing sales and loyalty, by reaching out to diverse customer audiences

Co-hosted by Gemma Lloyd, Founder of WORK180, a leading advocate for diversity, equity and inclusion that helps organisations to raise their workplace standards, the webinar will outline quick wins for businesses of all sizes and will include a Q&A session.

Podcast

Visit the ‘Diversity in the Cycling Industry’ page.


Stock turns is a significant metric for retailers, and this webinar will explore two important aspects of getting this right. How can sales data ensure that the right bikes are arriving at the back door, in the right categories and at the right price points? Moving them out of the front door is then key, and we will explore the role that affordable consumer financing can play in the middle of a cost of living crisis.

Webinar: Opportunity or threat? The decline of ownership in retail and cycling
June 230 / 2023 / 12:30 PM


Business models premised on the trend towards consumers choosing to rent or refurbish have been attracting investor attention for many years in wider retail and are increasingly prominent in cycling. How could a shift to new ownership models affect the bike trade and your business? What are the numbers behind the headlines and what are the learnings from other countries ahead of the curve for the UK? Is a step-change coming to our market?
 
Join the BA’s lunchtime webinar on Fri 30th June to hear from business leaders in the non-ownership sector of the UK and European cycle industry, benefit from exclusive analysis of data and ask your questions of our expert panel.