News

New feature-length documentary explores the power of the bicycle, seeks industry partners

April 3, 2023

From the makers of the acclaimed film Bicycle, comes a new feature-length documentary, Chasing The Sun: one pedal stroke at a time 

The Bicycle Association is delighted to share news of a new feature-length documentary from the makers of the acclaimed film Bicycle. We supported the making of Bicycle back in 2014 and are very happy to be spreading the word about its follow-up Chasing The Sun: one pedal stroke at a time.” Find out more below about how you can support this important film.

“We’ve got a once in a lifetime opportunity to revolutionise how people get around and we cannot let it slip through our fingers.” 

Chris Boardman, Olympian & National Active Travel Commissioner

About the film

The bicycle can enable ordinary people to do extraordinary things, like Chase The Sun – an event where people ride coast to coast, 200 miles or more in a single day, fuelled only by sandwiches, energy bars, cups of tea and good cheer.

And it has the potential to do something much more extraordinary. At a time of energy crisis, of climate catastrophe caused by energy misuse, the bicycle can take a front line position in the fight against climate change. One pedal stroke at a time.

This film will follow Chase The Sun riders as they cross England, coast to coast, sunrise to sunset.

As we cross the country, we will reveal stories beyond the ride itself. How the bicycle is pushing up green shoots across the land, with active travel tackling climate change and bringing other benefits through congestion and pollution reduction, mental and physical wellbeing and community joy. Like the ride, these stories will be rooted in a range of landscapes and feature the diverse communities that are Britain today. 

The film will feature inspiring stories alongside contributions from Ned Boulting, Jools Walker and Dame Sarah Storey amongst others.

View the film trailer here:

How can you get involved?

The producers are looking for industry partners who are interested in aligning their brands with the film’s powerful message. Collectively we can shine a light on the crucial role the bicycle can play in transforming our communities; by taking one of our sponsorship positions within the film, you can help amplify the message to the wider world, one pedal stroke at a time.

If you would like an initial conversation with the producers Pip Piper and Phil Webb, please send an email to [email protected].