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2023 looks to have been the annus horribilis for the UK cycling industry with mechanical bike volume sales likely to be at the lowest point this century and overstocks that won’t start to materially clear until 2025.

This report contains an in-depth 60+ page analysis of the UK cycling market for 2023 including the overall market picture, detailed discussion of product sub-categories, segment performance by Generalist and Specialist retailers, price trends, sales channels and regions along with international comparisons and UK industry developments trends and innovations. The BA has also updated its full market estimates covering a 9 year period from 2018 through to 2026.

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Want to know volume, value, average selling price and top 20 brand performance over the last 5 years for the sub-category of your choice?

We’ve got it all covered, from lights and helmets down to cables and socks, and everything in between.

This report contains an analysis of the UK cycling market in January-June 2023, Including the overall market picture, detailed discussion of product sub-categories, segment
performance by Generalist and Specialist retailers, price trends, sales channels and region. If you need a VAT invoice, please email [email protected]

Detailing key metrics in the UK market the associated report draws out the critical trends emerging from detailed analysis of the data aligned with extensive qualitative research conducted in the industry.

Two years on from the biggest cycling market boom in recent history, and with the backdrop of higher cycling levels, this report shows how the cycling market is coping with the challenges of rising inflation and declining consumer confidence. This 55-page report provides detailed analysis of sales and growth during the first half of calendar year 2022.

This report has revealed that the value of the UK cycling market is +42% higher than 2019, demonstrating that value sales and average prices continue to be well ahead of the pre-COVID period in spite of a complex demand picture and supply chain challenges. Other data sources and insights from industry leaders have been incorporated into the report to enable readers to understand the full picture beyond the sales data.

This 40-page report provides a detailed analysis of cycling industry sales and growth during the calendar year 2020. It uniquely integrates the BA’s sales data with wider data sets, from weather patterns to the National Travel Survey, to provide the only credible, comprehensive analysis of the UK market in 2020.

The Impact of COVID-19 on the UK Cycling Market in 2020 is an 89-page report providing detailed analysis of cycling industry sales and growth during the pandemic period to date. It integrates the BA’s sales data with wider data sets, from weather patterns to the National Travel Survey, all viewed through the market data lens.

The MDS baseline report for 2018 and 2019 is a 75-page report offering a deep-dive analysis on 2019 vs 2018. It provides a historical baseline against which any current trends can be judged.