Industry gathers in Birmingham for Bicycle Association Annual Conference 2024

February 13, 2024

Around 70 Bicycle Association (BA) member companies, represented by 140+ delegates, came together in early February at the IET, Birmingham, for the BA’s annual members’ conference.

Highlights of a packed agenda included latest updates from the BA’s Market Data Service, consumer behaviour insights, wide-ranging panel discussions with industry experts, and workshops on industrial advocacy and upcoming regulatory issues.

The event’s final session featured Chris Boardman, National Commissioner for Active Travel England, in conversation with the BA’s Chairman, Phillip Darnton.

More networking and refreshments were on hand before delegates departed.

Any company wishing to attend the next BA event is invited to join the Association.